|How We Work|
Effective decisions require up-to-date, actionable information, and Rubicon provides it. Every minute of every day Rubicon is adding to the hundreds of millions of hotel, rental car, and airline product prices it gathers and stores each month. Just knowing prices isn't enough in today's competitive market place, so we exclusively gather advance hotel group block and forward reservations directly from hotel companies to provide insight into future market demand. We combine this with forward-looking reservation data collected from other global distribution systems and online travel distribution channels.
We then store, synthesize, package, and deliver this time-sensitive and powerful information so that our customers can see clearly how the market is tracking and take decisive actions that drive revenue and share performance.
The decisions on pricing and availability that drive revenue and share performance must be based on factual, timely, and accurate information. Our customers' knowledge of the market, competitor actions, and consumer trends is dramatically enhanced by Rubicon's flexible technology that "meets the customer where they are," delivering the right information, to the right person, in the right way, at the right time.