Why IndustryIntel is Different
Unique information
IndustryIntel offers a broader view of the markets that matter most to you — providing a comprehensive view of where markets are headed and what trends they are embracing — or rejecting.
- Hotel owners can assess whether their assets are performing well against the market, and whether they are gaining or losing ground
- Global hotel chains can see a comprehensive view of the industry and gauge the health of their business, giving them a benchmark of how their enterprises are performing
- Investors learn which markets are climbing and which are slowing down, and they gain insight into how their stocks will perform over the coming months
- Developers can see how an investment in a particular city will perform over the next year, and make a decision on where to develop next
- Travel agencies understand how customers' booking patterns are trending so they can retain customers by meeting their needs
- IndustryIntel identifies trends and new industry information that competitors don't, including trends in individual channels and by segmentation of industry
- Insights are forward-looking so you can adjust your business strategies accordingly well in advance
- Rubicon will soon offer market-specific reviews as well as individual customer reviews based on specific customer preferences
- Reviews support strategic planning for hotel owners, management companies, franchisees, regional and corporate brand performance groups, investors, and developers
Breadth of available information
- Rubicon collects rates and demand from more than 350 data sources — 12,000 hotels worldwide and 1,500 rental car locations across the top U.S. markets — to gather the insight we deliver to customers
- This includes 220 million rates from hotel and rental car locations and 5 million reservations weekly
Depth of historical and forward-looking rates and demand
- Rubicon's insights are based on 365 days of future pricing and demand information and historical information dating back to 2003
- We provide insights into multiple performance measures and dimensions:
- Occupancy, Average Daily Rate, Revenue Per Available Room
- Group segment performance
- Transient performance by transient customer segment (retail, discount, negotiated, qualified, wholesale)
- Distribution channel performance
- Pricing
The trends and insights being reported through IndustryIntel will transform your performance.
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